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The NCAA is a nonprofit organization, which had revenues of $797 million for 2012-13. Most of the NCAA’s revenue comes from a 14-year, $10.8 billion agreement with Turner Broadcasting and CBS Sports for rights to the Division I Men’s Basketball Championship — AKA “March Madness”. The original agreement was extended in 2016 and now runs through 2032.
Please follow this link to the NCAA Financial Website and review the revenue, expense and distribution information and NCAA Financial Statements.pdf . Do you think the NCAA should be considered for profit based on your evaluation? Please explain.


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